How To Correct Failed Social Media Campaigns

Many business owners come to us to talk about their failed social media campaigns and awareness drives. The main complaint is the lack of subscribers to their newsletters, emails and events/courses. T...

Is It Time To Rethink Your Brand?

Even an established brand needs a rethink from time to time! A brand has a shelf life that’s not always easy for you to recognise. Many business owners believe that a brand, once developed, is for l...

Is Facebook The New Internet?

Is Facebook positioning itself as the new internet? We all know Facebook is limiting publishers reach on pages. The question is, is Facebook the new internet? In 2012  it became obvious as reach decl...

How To Work Out Social Media ROI

Social Media ROI is a much debated topic. Tracking social media activity to determine ROI is achievable but only if you set definite parameters for measurement and know why you are setting them. It’...

Facebook Has Done Away With Like On Facebook Pages!

Facebook have removed the ‘LIKE’ requirement on Facebook pages! Yesterday Facebook pages lost their ‘LIKE’ buttons and marketers can no longer use it as a page ‘gate’ for accessing content...

How To increase Sharing On Social Media

It’s not easy to increase sharing on social media profiles. There’s a glut of information being posted every minute and it’s really hard to keep up with the reading and developing of...

How To Determine Your Keyword Ranking

Keyword ranking research is not something everyone does. It is however a vital part of the strategy implementation and content development planning you need to do before embarking on a digital marketi...

Stay Ahead Of the Pack With The Pulse LinkedIn App

Keep Up To Date With the Pulse LinkedIn app Keeping up to date on what’s going on in your business niche can be rather exhausting. Most business owners also realise that to be heard in the ever incr...

Tips On Using Twitter Advertising For Business

How To Use Twitter Advertising For Your Business Twitter Advertising is beginning to make an impression after a rocky start. We’ve seen Google and Facebook Advertising launch and slow down over the ...

How To Maximise Your Marketing with Articles

The value of online article distribution is underestimated Articles are a great way to gain traffic and create backlinks to your site from multiple other online publishers. If you want to get sta...

The Impact of Social Networking On Luxury Brands

When social media first erupted onto our screens we all jumped on board, happy to share our lives, likes and dislikes, photos, videos and opinions on applications like Facebook, YouTube and Twitter bu...

Are E-Books Still Worth Producing?

Are E-Books still popular? Should we still be producing e-books or have that audience returned to turning real pages? E-Books production and usage climbed dramatically in 2011 and 2012 but appear to h...